"A good B2B newsletter
is informative and insightful, but it also has to bring customers through the door. No matter how educational or erudite your newsletter is, it's practically worthless unless the ultimate end result is a higher conversion rate.."
Email-Based Newsletters and
Supporting Constant Contact, iContact, Vertical Response
and most other email customer contact and management services.
In search of a relatively inexpensive way to build your email list, generate new business and reach new markets?
A permission-based, opt-in email newsletter could be just the ticket for your business - a simple way to show your expertise, promote your products and services, and build new brand awareness among the readers most likely to become loyal customers.
Several online services exist to help manage your emails and newsletters: Constant Contact, Vertical Response, iContact, etc. But some clients still need that extra level of help to plan, research, write and produce their email newsletters and campaigns to get the most out of those services.
I have the experience and ability to make your newsletter not only succeed, but thrive. My full selection of email newsletter services range from simple planning and editorial assistance to complete writing and production:
- Editorial Calendars. Ensure success by planning your newsletter topics six months or a year at a time. Complete, seasonal editorial calendars for your newsletter. Article topic plans to keep your readers eager for the next issue.
- Interviews and Research. No time to research quality articles? Let an experienced interviewer do the job: direct research with your own subject matter experts, interviews taped and available to you in MP3 format.
Newsletter Writing and Production. For those who want the complete service, I can handle the complete production of your newsletter - from planning and research, to final writing and distribution assistance through any of the major email solutions services (Constant Contact, Vertical Response, iContact, etc.)
- Email Campaign Production. Leverage a loyal newsletter reader base into an exceptional opportunity to send out related promotional emails that get results. Complete email campaign production services.
- Marketing Integration. Make sure that your email newsletter integrates well with the rest of your marketing, adding up to a complete and integrated sales message. I can show you how.
Interested in using an email-based newsletter to warm up your email list?
Click here to learn how my business copywriting services can help build your business.